Charlie Grace has joined 3D Systems as Chief Revenue Officer, Professional Products, leading all of the company’s professional and production 3D printer revenue activities worldwide. In this role, Grace will be leading the company’s global sales strategy and channel development, with an emphasis on delivering performance-based partner programs, expanded channel support, and enhanced sales, marketing and training tools.
Grace has more than twenty-five years of working experience at Xerox and EFI, most recently serving as EFI’s Vice President of Americas Sales. In this capacity, Grace presided over a period of sustained, strong revenue growth and the introduction of a multi-channel sales strategy for the company. He has an impressive track record of customer relationship management and channel building leadership with direct sales, reseller partners and OEM channels. “We are thrilled that a seasoned sales executive of Charlie’s caliber is taking the helm of revenue generation activities within our core 3D printing business,” says Avi Reichental, President and CEO, 3D Systems.